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Instantly | Product Video

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Brand: Instantly Concept Test

Category: Product Videos

After the success of the product video we produced for Instantly’s “Product Watch” tool, RyCa Business Films was again asked to produce a product video for one of Instantly’s software offerings, “Concept Test.” Using assets and footage shot for the background video, we created a video that helped Instantly communicate the right message to potential clients, and answer their questions about what could be done with their software.

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Video Transcript

Traditional concept testing is expensive, time-consuming and yields inconclusive data. In order to increase odds of success, businesses need better feedback on their new product ideas at the earliest stages of development. Now, with Instantly Concept Test, you can collect consumer purchase intent scores on any new concept in just three days all at a fraction of the cost of focus groups or other traditional methods. Instant.ly. Don’t Guess. Know.