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We all can name a million different ways that video marketing has been used traditionally, and many of us can name a few different ways that video marketing has been updated in today’s advertising field. But did you know that there are two very important new ways that video marketing is being used that many people are unaware of and not taking advantage of? Well, these two particular methods of video marketing have been proven to be very successful in marketing your business, service, or product. Here’s what you need to know:

  1. Cinemagraph Facebook Ads

Think you don’t know what a cinemagraph is? Well, you probably do. One very popular form of cinemagraphs that we are all used to seeing by now is the ever-popular Gif. These short-segmented repeating stills are very popular on blogs and entertainment sites, but what many people don’t know is that they can be used for advertisement as well. Facebook Ads now allow these amazing, eye-catching cinemagraphs to be a  part of your advisement. Cinemagraphs are perfect because they are short and sweet yet still more appealing than just a simple picture. RyCa Business Films specializes in creating the perfect cinemagraph for your business’ Facebook advertisement and any other site that you’d like to put it on.

 
(Source: Giphy.com)
  1. App Store Videos

Similar to Cinemagraphs being an added trend to the video marketing world, Apple has recently decided to allow videos to be a part of the Apps system. Adding a video to your App increases credibility, adds to the professional quality, increases user traffic, and improves the user experience. Making an App Store video can appeal to a broad demographic in a more specific and personal way. A brief App Store video can be a great reminder to your consumer of your business’ values, services, goals, and anything else you’d like to demonstrate to your valued customers.

To stay current in today’s extremely competitive world of marketing, it is necessary to take steps to stay ahead of the game. These two steps give your business a proven advantage to appealing to your potential consumers.

Cinemagraphs for Facebook Ads and App Store Videos are fantastic forms of advertisement, but that’s not all RyCa Business Films can do. For a full list of corporate video production services, visit us here.

RyCa Business Films is committed to providing quality, affordable films for businesses big or small. Want to take your advertisement and marketing to the next level? Give us a call at (323) 484-3368.